Gift boxes are crucial for products. It is not only the “image coat” of the product, but also enhances its level and attractiveness through exquisite exterior design and high-quality materials, and provides protection during transportation; At the same time, gift packages carry brand culture and emotional value, enhance consumers’ sense of ceremony and identity, and promote product sales and brand communication.
1. Types of customized gift boxes
Understanding the types of gift packages can help us match needs more accurately：
1) Heaven and Earth Cover Box： It consists of two parts： the lid and the customized box body. The lid and the customized box body are separated, and the lid is large and the bottom is small. When the lid is closed, it fits like heaven and earth.
2) Book box：It resembles a book in appearance and usually has one side connected to the customized box cover and body through hinges or adhesives. The opening method is like flipping through a book.
3) Drawer box：The customized box body resembles a drawer and can be pulled out from one side. It is usually wrapped in an outer customized box or has a certain degree of closure due to its own structure.
4) Full lid box：The lid completely covers the customized box body, usually in a flip design, and the lid fits the size of the box body, making it more tightly closed.
5) Double door box： opens from the middle or both sides to both sides, similar to the form of a double door, with good display.
6) Alien Box：Irregular in shape, breaking through traditional customized box shapes such as square or rectangle, customized into various unique shapes according to product characteristics or design requirements.
7) Foldable box：It can be folded up when not in use to save storage space, usually achieved through special structural design.
2. Material of customized gift box
The following are the applicable scenarios of these gift customized box packaging materials in the packaging field：
1) Double adhesive paper
- Ordinary product packaging：Used for simple packaging of some daily necessities with low packaging requirements, such as snacks, ordinary stationery, etc., which can meet basic protection and information printing needs.
- Document packaging：It can be made into file bags, archive bags, etc., with good writing and printing performance, and can clearly label document information.
2) Copperplate paper
- High end product packaging：suitable for packaging high-end products such as cosmetics and electronic products, which can display product image through exquisite printing and enhance product grade.
- Gift packaging：When making gift boxesand bags, colorful patterns and text can be printed to enhance the attractiveness and delicacy of the gift.
3) Kraft paper
- Food packaging：Foods such as candies and cookies are often packaged in kraft paper, which is environmentally friendly, odorless, and can effectively maintain the freshness of the food.
- Industrial product packaging：It can be used for packaging hardware tools, mechanical parts, etc. It is tough and wear-resistant, and can protect products from damage during transportation and storage.
- Environmentally friendly packaging：Due to its recyclability and natural texture, it is suitable for packaging products that emphasize environmental protection concepts.
4) Specialty paper
- High end gift packaging：used for packaging high-end gifts such as jewelry and famous wines, highlighting the preciousness of the gift with its unique material and appearance.
- Creative product packaging：For some creative or personalized products, such as art ornaments, limited edition goods, etc., special paper can highlight the uniqueness of the product.
- Cultural product packaging：such as packaging for ancient books, art books, etc., special paper can create a strong cultural atmosphere.
5) Leather products
- High end gift packaging：used to package high-end watches, pens and other gifts, which can reflect the luxurious quality of the product.
- High end cosmetics packaging：Some high-end cosmetics brands will use leather packaging to showcase the brand’s high-end image and unique taste.
6) Fabric category
- Gift packaging：Decorative cloth covers that can be used to make gift bags and packaging customized packages, adding a warm and delicate feeling to gifts.
- Featured product packaging：For some products with ethnic characteristics or cultural connotations, such as traditional handicrafts, tea, etc., fabric packaging can reflect their unique style.
3. Considerations when choosing customized gift customized box packaging
1) Usage scenario：Clearly define “where to use”
Different usage scenarios have different requirements for the functionality and adaptability of gift boxes. Only by accurately matching the usage scenario can the gift customized box be both practical and suitable for the atmosphere. For example, when choosing the shape of a gift box, it is necessary to fully consider the characteristics of the items it contains.
- Square box：suitable for storing regular foods such as pastries and cookies.
- Circular box：commonly used for candies, nuts, etc.
- Alien Box：Suitable for creative products and can attract consumers’ attention.
2) Printing process matching： ensuring “effect reproduction”
The printing process directly affects the visual presentation effect of the gift customized box. Choosing the appropriate process can perfectly implement the design concept of the gift box and achieve the expected promotional and decorative effects. The following common techniques each have their own unique charm：
- Hot stamping：making the pattern and text appear metallic and magnificent.
- UV：It can make local patterns more vivid and shiny, with a sense of three dimensionality.
- Embossing：can give the surface texture texture.
- Concave convex：enhances visual and tactile effects through three-dimensional undulations.
3) Visual texture：in line with the “brand tone”
The visual texture of the gift box is a direct reflection of the brand image. Choosing a packaging texture that matches the brand tone can deepen consumers’ understanding and goodwill towards the brand. The texture differences caused by different laminating materials are significant.
- Matte film：The surface is matte, with a soft touch and a low-key texture.
- Light film：The surface is bright, the colors are vivid, and the visual impact is strong.
Post time: 5 月-16-2025
