Njengomphathi ophetheyo ophathwayo okuphezulu, iibhokisi ze-rigid Qhubeka nokudala ixabiso elahlukileyo le-brand ngenxa yesakhiwo esiqinileyo kunye nomenzi-mhle. Eli nqaku liza kuhlalutya njani olu hlobo lokufaka izinto ezixhobisa imakethi yexabiso elisisiseko kwinkcazo yesiseko, uthelekiso lweentlobo, iimeko zesicelo kunye nezicwangciso zokuthenga.
1. Zithini iibhokisi ze-rigid?
Iibhokisi ze-rigid zenziwa nge-36-120 yekhadibhodi, igutyungelwe ngephepha eliprintiweyo, isikhumba okanye ilaphu ukwenza isakhiwo esingqongqo esingenakusongelwa. Izibonelelo zayo eziphambili zibonakalisiwe:
- Ukukhuselwa: Ikhadibhodi exineneyo eliphezulu libonelela ngenkxaso yomzimba kwaye inciphise ilahleko yokuthumela, ngakumbi kwizinto ezibuthathaka ezinjengee-elektroniki kunye ne-elektroniki.
- Ingqondo yePremiyamu: Ukuhambisa i-aesthetics enobunkunkqele ngokwenza i-foil, ukubhukuqa kunye nokuntywila, iipesenti ezingama-63 zokukholelwa ukuba zinefuthe ngokuthe ngqo izigqibo zokuthenga (ukupakisha ukugaya, i-2024).
- Ukuziphilisa kwakhona: Iipesenti ezingama-45 zabathengi ziya kugcina i-rigid boyl yokugcina, ukudala ukuvezwa kwexabiso elide.
Ngokwendlela yeendleko, ibhokisi engqongqo akufuneki ukuba ihlanganiselwe kamva (ibhokisi esongelayo kufuneka idityaniswe), kunye neendleko ezingama-5,000 ze-5,000 eziphantsi kwe-30% ye-Treat yeemveliso eziphezulu kunye nezevoti.
2. Ukuthelekisa iibhokisi ze-rigid vs iibhokisi zebhokisi ze-vs ze-vis
Iibhokisi ze-rigid | Iibhokisi zebhokisi ezisongelweyo | Iibhokisi ezidityanisiweyo | |
Misela | Akukho namnye ukuba ungasongelwa | Ifuneka | Ifuneka |
Ukugcuma | Phezulu | Iphantsi | Phezulu |
UKhuseleko lweMveliso | Phezulu | Phezulu ngoncedo lokufaka | Phezulu
|
Iindleko | Ngokubanzi | Kuxhomekeke ekuprintisweni nasekugqibeleni | Kuxhomekeke ekuprintisweni nasekugqibeleni
|
Isibheno | Ngokubanzi | Kuxhomekeke ekuprintisweni nasekugqibeleni | Kuxhomekeke ekuprintisweni nasekugqibeleni |
Iphinde isebenze | Ewe | Ngokwesiqhelo akunjalo | Ewe |
3. Iindidi ezahlukeneyo zeebhokisi ze-rigid
Ukugqitywa kwenxalenye: ukhetho olusebenzayo
Ukugcina inxenye ye-Carokboard Syathi (njengengaphakathi okanye ngaphakathi okanye kwimiphetho), umaleko wangaphandle uhonjiswe ngephepha eliprintiweyo okanye ilaphu lokufezekisa ibhalansi phakathi kwexabiso kunye ne-tud:
- Ixabiso eliziindleko: I-20% -40% yokuncitshiswa kokusetyenziswa kwezinto, ezifanelekileyo kwiindidi ngohlahlo-lwabiwo mali olulinganiselweyo kodwa kufuneka lubonise umbono woyilo, njengokuchonga idijithali, ubuhle obuphakathi.
- Iimpawu ezibonakalayo: Iphepha le-kraft ye-kraft ye-kraft kraft ye-kraft lingenza "isitayile semveliso" kunye "nemvakalelo yendalo", kwaye umthendeleko oshicilelweyo wenza umahluko wezinto ezibonakalayo, ezihambelana nethoni ye-niche.
- Umzekelo oqhelekileyo: I-phawu yentloko yentloko isebenzisa iphepha eliPhezulu leBlack + iBlayboard I-Bight Bumper, engayiyo nje indleko, kodwa yomeleza imveliso yemveliso yemveliso.
Ukugqiba ngokupheleleyo: Amava aphezulu okunetheko
Ingaphakathi nangaphandle lisongelwe ngokupheleleyo ngezinto eziphakamileyo, kwaye inkqubo igubungela isitampu esishushu, ukuqaqanjelwa, ukuprinta i-UV, njl. Njl.
Indibaniselwano ye-craft:
- Umaleko wangaphandle: I-Silk Labric + isilivere eshushu
- I-Lineng: I-Flock Foam + I-Laser Elf
- Ulwakhiwo
Imeko yesicelo: iiwotshi zejwabi (ezinjengeebhokisi zezipho zoomatshini), iziqholo zefashoni, ngokuqokelelwa kwenkqubo yokuvula, inkqubo yokuvula inokusekwa kwizinto zonxibelelwano zoluntu.
4. Zithini iindlela eziqhelekileyo zeebhokisi ezivuthiweyo?
Ibhokisi ye-magnetic
Imagnethi eyakhelwe-yomhlaba iqaphela ukuvalwa ngokuzenzekelayo, kunye "ne" "cofa" xa kuvulwa inqaku lememori. Inqaku eliphambili lobugcisa:
- Uyilo lwe-Magnet I-Gignet Ukuyilwa komthwalo (ngesiqhelo i-5-10n amandla
- Inokubhangiswa ngesiponji se-pushioing kwizinto ezibuthathaka (E.G.
- Imeko esebenzayo: Iiseti zokhathalelo oluphezulu lolusu, iibhokisi zekhadi lesipho.
Ibhokisi yokwalela
Ingacekiswa ukuya kuthi ga kwi-2-3cm ubukhulu xa ungasebenzi, ukunciphisa ivolumu yezothutho ngama-70%, ngakumbi ilungele imeko ye-e-Commerce meko:
- Ukungasebenzi kakuhle: Ukuhlanganiswa kwimizuzwana emi-5, akukho zixhobo zifunwayo;
- Ukugcinwa kweendleko: ngentengiso yonyaka yeziqwenga ezili-100,000, iindleko zempahla zinokuncitshiswa nge-250,000 RMB;
- Ukuphuculwa kwendlela: Ukongeza ubume bemagnethi, kuthathelwa ingqalelo ukudalwa kokusongelwa kunye nokuzinza kokuvalwa.
Ibhokisi yencwadi
Isakhiwo esisecaleni esisecaleni sibonisa i-Loogic yencwadi ephosakeleyo, kwaye amaphepha angaphakathi anokufakwa ngamabali awork, inkqubo yemveliso yemifanekiso kunye nomnye umxholo:
- Ukukhetha izinto ezibonakalayo: Ikhava iphoswe ngesikhumba sokuxelisa, kwaye amaphepha aphakathi aprintwe kwiphepha lobugcisa;
- Uyilo olusebenzayo
- Izicelo eziqhelekileyo: ibhokisi ye-whisky, impahla yokunxiba i-brand paking.
Ibhokisi ebonakalayo yewindows
I-PET Window ebonakalayo ivuliwe kwibhokisi yebhokisi, inqaku lihlala liyi-15% -30% lendawo ephezulu, amanqaku oyilo:
- Ubume befestile: Umjikelo (uthambile), wenziwe (buqu), uxande (Universal);
- Ukunyangwa kwe-Edge: inyibilikisi eshushu yokuphucula i-tophiction, okanye i-cuted cutes yokuphucula inzala;
- Iindidi ezifanelekileyo: I-Buhley Cunye (E.G. I-Lipstick), ukutya (E.G. Macaroon Box).
5. Izibonelelo zokusebenzisa iibhokisi ze-rigra
(1) Imbonakalo yabathengi: ukuqhubela phambili ukusuka emsebenzini ukuya kwiimvakalelo
- Isidingo esisisiseko: Qinisekisa ukuba imveliso icacile (i-82% yabathengi ithathele ingqalelo ukhuseleko lokupakisha njengemfuno ephantsi yomgca);
- Amava aphezulu: uyilo oluvulekileyo oluvulekileyo (E.G., i-magnetic nkosana, tsala iringi) ukonyusa ukulungiselela ukusetyenziswa;
- Impindezelo yeemvakalelo: Iipesenti ezingama-75 zeGen n Abathengi baka-N I-NE Gen Z azimisele ukuhlawula iprimiyamu "yokufakelwa okufanelekileyo" kwaye iya kwabelana ngenkokheli engasebenziyo kwiqonga leendaba zentlalo.
(2) Imbono ye-Brand: Ukuphuculwa kwexabiso ngaphaya kwekhonkco
- Ukuxhobisa ukuxhotyiswa: Ukupakisha yindawo enexabiso le-Bible (i.G. izixhobo ze-eco-geness ukuhambisa uzinzo);
- Ulungelelwaniso lweendleko: Isakhiwo esakhelwe kwangaphambili sinciphisa ixesha lendibano nge-50%, ukunciphisa iindleko kwibhokisi yebhokisi ye-1.2 eyokwenza ibhokisi esongelweyo yemveliso enkulu;
- ISIQINISEKISO SESIQINISEKISO: IPHONDO LWEPHONDO LWEPHONDO LWEPHONDO, I-inki esekwe emanzini, njl njl, ukuhlangabezana nemigaqo ye-EU kunye nePasika (PPWR) kunye neminye imigangatho yehlabathi.
6. Ungayikhetha njani ibhokisi ye-rigrafid yemveliso yakho
(1) Imodeli yemveliso enemveliso emithathu
- Iipropathi zomzimba
Ubunzima: ≤200g: Ikhadibhodi yekhadibhodi ye-Wordy + Chushuing;
Ngo-200-500g: Ikhadibhodi ephindwe kabini yekhadibhodi + yakhiwo senyosi;
≥500G: Kucetyiswa ukuba usebenzise i-coctionrations yebhokisi yangaphandle.
Ukubethwa: Izixhobo zokuchaneka kufuneka zifakwe kwi-Eperl Cotl Cotton, iimveliso zeDragile zeDragile ziyacetyiswa ukuba zisebenzise "izulu nomhlaba kunye nenkxaso-mali enesithandathu.
- Ithoni ye-brand
Iimpawu zexabiso eliphambili: Kunikezelwa kuqala kuhlobo olupheleleyo lokuhlola + ubugcisa besinyithi (E.G. Rose Gold Stampuck);
I-New Brands Brands
- Iimfuno zemeko
I-Parling ngaphandle kweintanethi: Jonga Uyilo lwefestile yokuphucula isibheno seshesi;
I-E-Commerce Commerce ye-Intanethi: Ulwakhiwo olusentweni ukunciphisa iindleko zezinto.
(2) Izikhombisi ezintlanu zentloko zovavanyo lwababoneleli
- Inkqubo yokuzala: ifuna iisampulu ezingaphezulu kwe-3 zeenkqubo ezahlukeneyo (i.G. i-stamping eshushu, i-emboss, i-UV) ukuthelekisa umahluko woyilo loyilo.
- Ukuvelisa amandla okuvelisa: Qinisekisa ukuba ngaba ii-odolo ezincinci (i.G. I-1,000 yeziqwenga) ziyaxhaswa nokuba ixesha lokuhanjiswa lilawulwa ngaphakathi kweentsuku ezili-15.
- Isiqinisekiso sendalo esingqongileyo: Jonga i-FSC, i-ISO 14001 kunye nezinye izatifikethi, kwaye ubuze malunga nepesenti yokuphinda usebenzise i-trimims (ixabiso elifanelekileyo ≥85%).
- Ubume bendawo: Khetha iifayile kwiikhilomitha ezingama-500 ukusuka kwiindawo ezinkulu zokugcina, kwaye ireyithi yokuqhekezwa kwezothutho inokuncitshiswa ibe ngaphantsi kwe-0.3%.
- Isakhono soBuchule: Vavanya ukuba kukho izakhiwo ezilodwalwano (ezinje ngoyilo lokuvula) okanye amatyala amatsha esetyenziso.
7. AI-pication yeebhokisi ze-rigra
- Ishishini lobucwebe: uphawu lwe-italian isebenzisa iibhokisi ezihonjiswe ngokupheleleyo zibhalwe nge-3D iprinta ukunciphisa ireyithi yokuqhuma kwe-1D ukunciphisa i-1,2% ukuya kwi-87% ye-87%.
- I-elektroniki: Imodeli yeflegi yefowuni yasekhaya isebenzise ibhokisi yencwadi ye-GARD ngeKhadi lePhepha leMpahla, eyayifundwe ngaphezulu kwe-50 yezigidi kumajelo eendaba zentlalo kunye ne-40%.
- Umzi-mveliso wokutya: Uhlobo lwetshokholethi ephezulu eyaziswayo-ngefestile + yoyilo lwe-bugnec, kwaye ividiyo yokuvula ibhokisi idlalwa i-2,3 yezigidi i-tiktok, ukuqhuba ngaphandle kwe-25% up.
Ibhokisi ye-rigid idlulile kudala iphawula uphawu lwe "isikhongozelo" ukuba lube lulwandiso lwenqaku lencwadi kunye nendawo yokuqala yamava abathengi. Kwimarike yethambeko, inkqubo yayo inzima kwaye uyilo luchaphazela ngqo indawo yepremiyamu; Kwintsimi entsha yabathengi, uyilo oluguqukayo olubhetyebhetye kwaye iimpawu zendalo ziye zaba yindawo yokwahlulahlula kunye nokhuphiswano. Ngamashishini, ukukhetha iibhokisi ezivuthiweyo ayisiyosigqibo sokufakwa, kodwa kunye notyalo-mali olucwangcisiweyo kwi-Brabing, ubudlelwane bomsebenzisi kunye nophuhliso oluzinzileyo.
Ngaba ukulungele ukuyila ibhokisi eqingqiweyo yemveliso yemveliso yakho kunye ne-shanghai yucai? Nxibelelana neqela lethu loyilo lwethu ukuze uyilo lwasimahla.
Ixesha leposi: Meyi-16 ukuya ku-2005